In December 2014, German sportswear company Puma announced their latest new hire: Rihanna. The popstar and fashion icon was introduced as the brand's latest Global Ambassador and campaign star. Ri, 27, will be at the helm for a new casual line from Puma, the first collection of which will be unveiled this autumn. 

Today, we've got our glimpse of the first promotional images to come down the chute. Check out RiRi as she shows off in black and white alongside the tagline "Forever Faster."